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1 year ago

Horizon - Nissan Ariya (English)

  • Text
  • Design
  • World
  • Ariya
  • Crossover
  • Ariya
  • Mobility
  • Crossover
  • Ariya
  • Design
  • Design
  • Design
  • Vehicles
  • Vehicle
  • Crossover
  • Life
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-22- 行 燈 ANDON The

-22- 行 燈 ANDON The art of paper lanterns, creating a sense of warmth and welcome Ariya may be defined by its futuristic technology, but it is built around the needs of humans. That’s why the lighting of the interior space is inspired by traditional Andon paper lanterns, with their warm and relaxing glow. The result is a sense of comfort, calm and tranquillity, with soft highlights that give it a feeling that is more akin to a living space and a home, than a car.

-23- 組 子 KUMIKO The art of creating an intricate pattern technique to assemble wooden pieces Japanese artisans are well known for the elegance and craftsmanship of their designs as demonstrated by the Kumiko pattern that can be found both inside and fresh design feel. Inside, the distinctive Kumiko pattern covers the Andon interior lighting and gently boosts the feeling of warmth. outside Ariya. The result is an infusion of traditional Japanese artistry with modern design cues. Take the detailing on the intelligent shield at the front of the car – this speaks to Nissan’s Japanese heritage but blends it with the new illuminated V-Motion signature for a H O R I Z O N

NISSAN ARIYA - THE DESIGN OF AN ICON


Horizon - an exploratory journey into the design of the Nissan Ariya

The digital Zine – Horizon – delves into the detail of Nissan Ariya’s all-new electrified design with seven unique stories


To celebrate the innovators that brought the Nissan Ariya all-electric coupé crossover to life, Nissan reveals their journey of discovery with Ariya’s untold design story: Horizon.

A bespoke digital Zine packed with a rich tapestry of stories, beautiful photography, and exclusive video content; Horizon offers an unprecedented view into the conception of the game-changing vehicle. Telling the tales of Ariya’s design in exquisite detail, it charts the beginnings of the design process through the lens of the highly skilled design teams in Nissan.